Melina Subastian: Investment Manager at Alpha JWC Ventures

Tell us a bit about yourself.

My name is Melina. I am an investment manager at Alpha JWC Ventures. We are a venture capital firm with a focus on Indonesia and the rest of Southeast Asia for early and mid-stage tech startups. We do investments with the founder-first principles, where we like to back great mindset and potential entrepreneurs.

Describe your journey. How did you get to where you are today?

My journey. My first job was in management consulting with McKinsey & Co. in the Jakarta office. I spent about three years there, and I did most of my projects in digital transformation and community development (in McKinsey, they refer to “tech” as “digital”). Some of the projects I did were things like digital banking development for conventional banking, e-commerce platform development for modern retailers, and ‘digital village’ creation where we empower offline-to-online technology transformation in rural areas in Indonesia.

Working on those projects made me very excited about tech industry. After couple of years advising corporations, I got interested in seeing the wider scope of tech in the startup landscape. I interviewed with both tech start-ups and VCs. I ended up in a VC because I felt very passionate in making a wider impact, and VC role would allow me to do it. By doing assessments and leveraging a network and wide community of companies, we can provide a wider impact and also help in community development and ecosystem building, like what ANGIN and Connector.ID do. I really think that based on my character and personal preferences, this is something that really suits me. I can also apply what I learned during my time at management consulting, especially in the assessment of companies, compatibility with founders, and portfolio management. So far, I feel very happy here.

As a VC, you’re able to see a wide variety of start-ups. From what you see, how are women entrepreneurs doing? How are the numbers? Do you see a lot in certain sectors?

This is a very interesting question. I’ve spoken at some panels and events on gender-lens investing and women’s entrepreneurship, and this question often popped up. I see that – and everybody knows this – women entrepreneurs are still very much a minority in Indonesia and in Southeast Asia. I would say that the visible ones are around 10-20% of all start-ups. If you look at our 20 portfolio companies, four companies have female founders. Four out of 20 is actually quite a good number for female VC-backed startups. We are actively trying to promote and encourage more women entrepreneurs in our investments going forward.

How does the investment landscape actually view these women entrepreneurs?

So when I said around 10-20% of all start-ups have female founders, those are the visible ones. But the VC-backed ones are even less than 10%. Yeah. And there are a few reasons for that. Which are actually due to how the landscape views women as entrepreneurs.

This goes without saying, but there’s a nonverbal stereotype within the VC community that I have actually observed and is also something backed by data. Recently, Alpha JWC had a female-led event called Alpha Female on women’s entrepreneurship and gender-lens investing. We featured some female leaders and practitioners that we see have great impact in female entrepreneurship. Some of them included: Sonia Barquin, a partner in digital banking, Dayu Dara, Head of GO-LIFE at GO-JEK, Alyssa Maharani of Google Accelerator and Grace Natalia, one of our female co-founders. We were talking about one very interesting data point from a Google research project indicating that there is a big discrepancy in terms of the proportion of males that got investments after pitching compared to females who got investment after pitching. Females are less likely to get investment, even though the content of the pitching was the same. The research was conducted across VCs, accelerator programs, and pitching competitions. To me, that is quite ironic. This is a data-backed research.

Even without data, I can see this in practice. For example, I was once in a chat with some other VCs and they were saying something like, “Oh the business idea is great, the market is big, but she’s the only founder and she’s female.” That to me is sad. Why? One, the community still holds females to unrealistically high social expectations. They ask, “What if she gives birth? What if she gets married? What about our investment?” That’s very sad, right? Second, they also don’t believe that females can scale themselves up or push themselves to be great tech leaders. Third, these people take it as a casual chat. They chat about it in front of me – who is also female – and they think of it as something that is very normal. To me, this is something that is deeply rooted in gender bias stereotypes. It is something that we – starting from us – really need to take action about, and a sign that we must encourage entrepreneurship from females. Create more chances for them, give more opportunities.

What are some tangible ways we can move forwards as a start-up ecosystem? Is it having more gender-focused events? Showcasing more stories? Or targeting a quota for women in portfolios?

Stories like these are definitely important. But what is equally, if not most important is actually how we take action. I like action-oriented initiatives such as gender-lens investing – really targeting female entrepreneurs and backing them to give them support. Second, we should not forget other female communities in the ecosystem who are non-founders. These are people like female tech enthusiasts, professionals, and leaders like C-levels, Head levels. They also need support. We should create support groups. Even small things like WhatsApp groups or small mini-networking events once a month, those are very helpful. I’m personally involved in some communities like this. One is SheVC, a community driven by female VC leaders and associates in Jakarta. Another is Fintech Female, a community driven by female fintech leaders in Singapore, including fintech founders, enthusiasts, and active investors like us in Southeast Asia.

How do we drive more female talents to the VC scene?

Similar to tech companies, tech VCs are also a male-dominated industry. Many times I found myself at a table or room full of men. In fact, in many pitchings I’m the only female. That is a fact. And so one solution is definitely role-modeling. Role-modeling is about two things. One is in terms of communication, the second is in terms of number. In terms of communication, initiatives like this – ANGIN Women’s Spotlight – is very helpful. Because you spotlight women in the ecosystem and that triggers other women to join and contribute in the VC landscape. In term of numbers, we should look into eliminating gender bias in recruiting. By hiring more women, we increase the number of role models.

I found very few female VC role models in Southeast Asia, especially in Indonesia. When I started my career as a consultant, one piece of advice that the HR told me was to look up to female role models at the firm in order to boost my development quickly. The firm at that time consisted of 30-40% female, with few of them in partner level. The female proportion is considered minority, but that is more doable compared to this industry. As a female VC – especially ones starting out in the first 1-2 years – it’s important to see how to succeed as a female. Even simple tips like how to self-brand, how to build presence, how to bring yourself in a meeting by asking right and targeted questions – those are the things we should get with more role models in the tech industry.

Men also carry responsibility for getting more females in the room and encouraging female role models. What are some tangible steps we can take to hold our male counterparts accountable?

I like this question! We’re talking about what men can do, right? One is eliminating gender bias in recruiting. If the quality of the candidate is the same, think about how to also balance gender in recruiting. Another is definitely during meetings, in pitching, or in discussions with other VCs, to try to really involve female counterparts by giving them a chance to speak or asking them questions, or even as simple as introducing them in the beginning. That helps in terms of confidence. Of course, we would expect a proactive approach from female VCs as well, but sometimes in a room dominated by men, that might be a challenge that is not really visible.

How do you go forward in your day-to-day being the only female in the room? Where do you get your confidence from?

The most important thing is definitely the mindset. If you think that because we’re female that we’re victimized, then we would act or behave as if we are the minority. Like we’re being discriminated, that we’re victims. I never felt like because I was female I had different capabilities than men. That has never been my mindset. But I see many females think that way.

A second tip is to try in every meeting, in every pitching, to give a good if not great impression. Show your credibility and capability, ask the right questions, and then give some good advice, some good feedback.

The third is to leverage our natural advantage as female. Being female, we do have one advantage in terms of character. We’re seen as more caring creatures. We are perceived as being able to understand and sympathize more with others than a man can. So leverage that. Because during pitching, entrepreneurs like to be listened to. Not just about whether they can be invested in or not, but also if we can give feedback to their challenges.

Have you yourself faced personal challenges? Any incidents of facing gender bias?

One is perhaps in terms of the jokes. I feel like some jokes are improper and can lead to sexual harrasment. Not extreme, but it’s still a form of harassment. For example, I once spoke at a tech event dominated by male audiences and they said, “Oh you should be his girlfriend, oh you might want to know me further.” It’s just improper. Building presence is very important. It can be done by not responding to those things while keeping ourselves polite.

Another challenge would be the one I mentioned before, where I saw some VC investors talking about a female founder, where they actually doubt her just because she is a female. The business is good, the market is big, but just because she’s a female – because she might get married or give birth next year, they chose not to invest. Those are the two incidents I see.

Do you have any advice for other girls who want to get into the VC industry?

One is to think about yourself as a pioneer. Because if you join now, you’ll be one of the first female VCs in Indonesia and in Southeast Asia. You’ll probably be one of the first 10% of the female VCs in Indonesia actually. While venture capital itself is a growing industry – we’re getting more mature, compared to a few years ago. Think about it as ‘we’re writing history and you’re being a part of it’.

Second, if you’re facing any challenges or any difficulties in building confidence, that is a very normal thing. But with time and through mentorship, by sharing with support groups or anyone you can trust, you can overcome it.

 

Dian Wulandari: COO & Co-Founder of Instellar

Tell us a bit about yourself.

I’m Dian Wulandari, co-founder and COO of Instellar. How I got to where I am, it’s a long story. Basically I come from a PR & Marketing background. The last job I had was COO of Marketeers, a media and communications company focusing on youth. We did projects on oil, coal mining, DDI, and an NGO as well. I’m also a big believer in technology; I’m the woman lead of Google Business Group Jakarta – a community supported by Google.

Because I’m a believer in technology, I’m also an early adopter of tech. I used Google while it was still in beta testing. I even used GO-JEK when it didn’t have an app yet – you had to dial a call center to ask for a bike to pick you up. That’s how I got into this startup business. Even though I’ve worked at different companies, I always do two to three months of sabbatical each year to work for non-profit organizations and to do volunteer work. I’ve found that my passion is to help people. But I still have to pay the bills, right? So I go back to work.

I always wanted to have this balance – you want to do good but you want to make money also. And then I heard about the term “social enterprise” – a way to balance social and business. I co-founded Instellar with four partners. It is basically an ecosystem builder, trying to build an ecosystem where everyone can be a social enterprise. Well, I don’t really like the term social enterprise actually. My vision is that in the future there is no such thing as social enterprise. Every company should be responsible to the environment, to society. You don’t have to categorize.

We’re thinking that as an ecosystem builder we can’t just focus on one stage of entrepreneurs. We have to tap into different stages of businesses to make an ecosystem. If your goal is to achieve a vision where everyone is a social enterprise, when everyone is taking care of the planet and its people – it’s not going to work if you’re only focusing on the prototyping stage. We have to do it all as an ecosystem builder. That’s why we created Instellar.

In terms of creating a more socially-minded ecosystem, what work remains to be done?

I do think the first barrier we need to tackle is to stop looking at money as evil. If you have that mindset, you will think that having a profit is not the same as having an impact. Actually, that’s not the case – we can do both. I think that’s the first barrier we need to tackle. You know what they say about money being the root of all evil? Well I think that it’s actually the lack of money that is a root of evil. You can have profit and do good – the two are not mutually exclusive.

Instellar doesn’t only focus on early social enterprises. We do have to give consideration to big corporations as well. Take Ben and Jerry’s, for instance. They’re making good impact. They don’t use GMO products, they have a good business process, good business model, they make profit. I think these big companies also have to be shown in our publications, conversations, and awareness. Stop thinking about these big corporations as these evil, profit-creating entities. That’s the first barrier we have to tackle. Yes, there have to be better regulations and incentives – but it’s the mindset that we have to break down first. Having money and profit means you can do more.

On one hand, we have to shift profit-makers to making impact. On the other hand, we must also work with impact-makers to sustain themselves through business. It’s a balance between profit and purpose. From my experience, it’s harder for the impact entities to go to the middle than for the profit side. So we did have an experience incubating this NGO. Very good, very impactful, the team was also good. They wanted to change, they wanted to have a business model. Their operations of just asking for grants wasn’t sustainable. They really wanted to, but their mindset was very hard to change. For instance, when we asked them to increase the price they were reluctant.They felt it was hard for people to buy at a higher price. But actually for the same price it was very hard for them to grow. That’s the mindset.

In general, there are fewer women entrepreneurs in relation to other entrepreneurs, but there seems to be a lot of women entrepreneurs in social entrepreneurship. Why do you think that is?

Yeah, it’s true. There’s a growing trend in social entrepreneurs led by women. For example, we currently incubate 78 social entrepreneurs. Last year the proportion was 60% male-led, 40% female-led. This year it is 55% female-led and 45% male-led. So that’s a growing trend. Why? One, because again the global movement is different now. There is a lot of momentum in giving more chances for women to become entrepreneurs. And we do find that when women create something, they do it not just for themselves but also for their families. And women tend to be the decision-makers of the family. They’re thinking about others. It’s a common research topic – McKinsey and a few other consultancies have findings on it. I don’t know if it’s a stereotype or not, but I do think that women tend to think more about impact – not just about profit. That’s why a lot of social entrepreneurs are being led by women, and it’s coming from their hearts and solving problems in their societies.

One example: there’s Kostoom, an app for tailors to find customers. The founder, who is female, created it because her mother was a tailor. She found it was getting harder for traditional tailors to find customers. Since she knows tech, she created an app for it.

Do you think there is a greater focus on women in the startup space?

I think we are creating more opportunities for women. People are recognizing that there are more and more women-focused programs in accelerators that are being held in Jakarta, in Indonesia, and globally. I do think there’s a thin line between women’s empowerment and discrimination against men. A lot of people are asking, “Why only women? How about men?” Well, men already have all these facilities and everything, you can join it if you want to. The bottom line is that there are several things that women need to learn specifically. That are different. Problems that are different from what men are facing.

For example?

For example, being judged by your appearance. And then also this is a personal experience, but sometimes if your counterpart is male, they will sometimes hit on you. For other people it’s hard to draw a line between personal and professional.

But I think the bigger barrier for women is coming from within. One is the confidence level. I don’t know why – being in society, being in the patriarchy, it makes women more timid. For some of us, it doesn’t come naturally to speak their opinions – unlike men – because we are afraid of being judged. So that confidence level and fear of being judged…you don’t know what you think of yourself and you care about what others think. We’re born to this kind of society where we have this perception of what women should do.

Do you have any specific challenges you’ve faced as a woman in your industry?

I had problems while I was still new in Marketeers. I had joined the company for one year. I was in charge of everything. People talked about me, saying I’m a new kid, I’m female. People also judge their bosses differently when it comes to gender. When a male boss is meticulous, they call it “detail-oriented.” When it’s a woman, they call it “ribet (complicated/fussy) ”. Some women think about that and take it into consideration. They spend their time working on relationships instead of working on their professional goals. That’s one of the challenges of being a female.

When I talk to a lot of investors, some investors prefer to invest in women. They say that women are more reliable. They set realistic goals compared to their male counterparts. But the problem is that these females don’t want to be invested in. They don’t want to grow a bigger company. Why? Because one, confidence level. They don’t know if they can manage it, they don’t know if they can fulfill investor demands. Meanwhile, their male counterparts are more confident.

That’s why we have our workshops and trainings that focus on women. It’s not about business, it’s about soft skills. We teach them about unconscious bias, because it’s not just about men that harbor them. We as women have unconscious biases as well. Sometimes, women are also more judgmental to other women than to men. So before we change the world, we have to change ourselves first.

Do you have any advice for other girls who are facing those same confidence issues? How can we begin to overcome gender biases?

The short answer will be that when people say I’m bossy, I say, “OK, I’m the boss. So what?” I’m not bossy, I’m the boss. So just embrace it. It’s actually from my own experience. Once, I heard some of my subordinates calling me bossy behind my back. It hurt me from the very beginning. I thought to myself, what should I do? Should I be nice to them? It was important for me to get their approval. What I didn’t realize was that it was important for me to get the approval from them professionally. What they think about me, it’s not something I can change. What I can change is myself, how I interact with them.

You should recognize your own talent. Recognize your own talents and skills. Be humble, but be proud of yourself. For a lot of females it’s hard to take compliments. When you say, “You’re doing a good job,” their immediate answer is “The team is working on it, it’s not me, we’re working on it together.” Learn to say thank you. Embrace it. Be mindful but be proud of yourself. And learn how to say no. These tips sound simple, but try to practice it in your life. You’re good. You just have to believe in yourself.

How do we get to the point of creating a world where all businesses have social aspects when we live in a world where the system rewards revenue and not impact?

Well, I’d like to disagree with that. Because I think the world trend is going towards our direction. Yes, on the investment side they want to make bigger and faster profits. But I do think there is a shift in the global consensus as well when it comes to being socially conscious. Like the movement in San Francisco – all of those tech companies have high profit, but they do think about the welfare of the company, their employees, and the need to live a balanced life. To be a social enterprise, you not only need to be socially conscious about the world, but also about your employees as well. That has to be one of your considerations. It doesn’t matter if you’re giving a lot to society if you have modern slaves in your company. So I do think that the trend is going there.

The trend is going there in other ways. For example, governments around the world are now recognizing social enterprises. They give incentives – tax incentives. In Indonesia, we haven’t gotten those incentives. The latest case I know is Vietnam, where they have very good tax incentives for social entrepreneurs. We also see the B Corporation movement, which is going big and going global. I see a lot of big corporations are joining that movement and want to do good for the world.

 

[RECAP] Entrepreneur Summit Welcoming Alumni LPDP 2018

Every year as part of the Welcoming Alumni event, Lembaga Pengelola Dana Pendidikan (LPDP) would organize an Entrepreneur Summit which consists of a pitching event and demo day for the best 30 participants that have been selected by the committee. ANGIN was invited to attend this event on Mon (7/5). We are very excited to be able to see all 30 startups that were pitching their ideas. It ranged from technology to brick-and-mortar, with varying sectors and industries.

What we realize is that most of the ideas has social impact in their mind. There are thoughts of creating a zero waste movement in doing their business, help local farmers and fishermen, and also helping the rural areas in general. Aside from that, we also see that more and more startups are heading towards using technology to support their business. AI and IoT are two of the trends that most startups are following.
Overall, it is delightful to see that Indonesia’s startup ecosystem is growing everyday and how they are leveraging technology to drive their business. We wish all the alumni of LPDP the best of luck, and we hope to see more startups from LPDP next year!

About LPDP
LPDP is committed to preparing future leaders and professionals and encouraging innovation for the realization of a prosperous, democratic and just Indonesia. LPDP offers a master / doctoral scholarship program for the best Indonesian children, commercial and implementation research funding to encourage innovation, and rehabilitation of educational facilities damaged by natural disasters.

[RECAP] Women in Blockchain

Last Thursday, Asosiasi Blockchain Indonesia hosted an all-woman panel discussion on practical blockchain applications from industry experts with Meredith from ANGIN and Connector.ID as moderator. Speakers included Pandu Sastrowardoyo of Blockchain Zoo, Daphne Ng of Singapore Blockchain Association (ACCESS), and Merlina Li of Indonesia Blockchain Network shared their thoughts. If you couldn’t make it, don’t worry; here are the top four takeaways and main points of the discussion:

  1. Blockchain is for women! The panelists pointed out that blockchain technology and its accompanying community are well-suited towards women. Whereas other nascent technologies at the time (i.e. big data) involved big risk with intangible or uncertain reward, blockchain is something built upon years of existing technology with monetary value and actual application. Blockchain communities and fellow “blockchain bros” have also been more supportive of women than their counterparts in, say, the data science field, according to the panelists.
  2. Blockchain is not sexy: You should view Blockchain as a technology tool that will be part of your solution. Maybe 20-30% of your product will have blockchain aspects, but the rest will be other vital components such as user experience, marketing, business model, team, etc. Just because you have a blockchain startup does not mean you can ignore the other considerations of your company.
  3. Blockchain and social impact go hand in hand: The use cases for blockchain largely involve socially impactful causes. Examples include supply chain logistics to encourage fair labor conditions, creating tokens for supporting refugee relief projects, and renewable energy among others.
  4. Blockchain both creates and requires more efficient and transparent systems: Blockchain has the capability of creating a more transparent society; transactions cannot be erased or duplicated on the blockchain, making it ideal for use cases like medical records, digital identities, and crossborder transactions (among others). However, this also requires a world where adopters are willing to be transparent. For instance, a hospital adopting blockchain technology for medical records must be comfortable with the implications – transparency in treatments and patient medical history, risking patient realization of possible medical malpractice. While this should encourage more cautious medical practice, it is easier for hospitals to simply refuse to be transparent. Thus, while the technology may exist, the market may not be willing or ready for the adoption of the technology.
  5. The future of blockchain is bright in Indonesia: Indonesia’s large population and friendlier regulations make for a great market opportunity for blockchain startups. Whereas in Singapore blockchain solutions must compete with other existing and established solutions, there is no such thing in Indonesia. An example is a centralized medical record system – something Singapore already has, but something Indonesia lacks. Therefore, a blockchain solution may face more resistance being adopted in Singapore versus in Indonesia, where the market is craving that solution.

ANGIN and Connector.ID are happy to have played a part in this fruitful discussion on the future of blockchain technology, especially as it pertains to Indonesia. We hope to continue being a part of these events in the future and look forward to the next one!

 

[UPCOMING] Women in Blockchain

Who run the world?
Women sure have a huge part in running the world, including the Blockchain world.
Asosiasi Blockchain Indonesia is inviting you to join us in a sharing session, Women in Blockchain. We will talk about how women play important roles in Blockchain industry.
Three powerful incredible women will share their experience and knowledge with us:
1. Pandu Sastrowardoyo, Chairwoman of the Board of Directors of Blockchain Zoo.
2. Daphne Ng, Secretary General of Singapore Blockchain Association (ACCESS).
3. Merlina Li, Founding Member of Indonesia Blockchain Network, Head of Marketing & Partnership at Triv.co.id.
Moderated by Meredith Peng, Director of Connector.id and Senior Consultant at ANGIN.
Register now for FREE! (bit.ly/blocktalk52018)
Thursday, 3 May 2018
2.00 PM – 4.00 PM
Wisma Barito Pacific, Lv.1A
FREE

Fany Okthalia of Wonderlabs Academy

Tell me a bit about yourselves.

My name is Okthalia. I’m a business major student. Aside from being a student, I’m also involved with female empowerment. I inspire to be a changemaker, no matter what others say. I’m really concerned about women’s rights and how women are usually misjudged in society. Maybe that’s what inspired me to do something and be the voice for women to be heard.

My name is Isthofany Irfana Azkiya (or Fany for short) and I am a female software engineer. I always wonder why people hold the stereotype that women cannot be skilled in tech? Why they can’t be prominent in the tech industry? Actually, women can make it as programmers. My goal is to change the perception of women in the tech industry, to show that women can be programmers, too.

Can you tell me a little bit more about the inequalities you’ve noticed in the tech industry and society in general? What stories out there have inspire you to do this?

Okthalia: Actually if you ask it like that, I’m afraid it will be out of scope of our concern in Wonderlabs Academy. but I’m just going to say what I feel. In Indonesia, some people  – whether we like it or not – some people think women still belong in the kitchen, or are born to be housewives, cooking and taking care of kids. And when a woman has a higher status than a man, nobody wants to approach her because men certainly want to be higher in status than women, right?

There’s something that really bothers me a lot — how religion is mistakenly correlated with culture. For instance – I’m a Muslim, and Islamic tradition does not promote disrespecting women. But somehow in [Indonesia] we still believe that women are not capable of leading. It’s,  you know, the belief that women just belong in the kitchen and need to have kids and everything. It is true that women have emotions and might be more empathetic than men, but that doesn’t mean that the degree of a woman is worth less than that of a man.

So in starting Wonderlabs Academy, what challenges have you faced? How do you make yourselves keep going?

Fany: We just started the pilot project, so this is the first batch, the first cohort. The enthusiasm is good. We got 78 applicants, but we could only accept 8 due to limited resources. We luckily have had no hate comments or objections or anything like that.

Okthalia: The challenges we face are actually general challenges. It’s a challenge people face in running a school, such as how to convince the participants that what they’re learning matters, and teaching the participants effectively. Another challenge is in finding resources to teach them.

What’s your vision? Your long-term goal for Wonderlabs Academy?

Fany: I hope there will be more women in technology. Women are good – we are better than men in some ways (laughs). Just kidding. But we have to be confident. We can do it.

Okthalia: Actually, the tech sector is really interesting and it really brings benefits to women. We understand that women want to take care of their children. Actually, you can do that in the tech industry – you can work from home.

What are some tech trends or news that excite you?

Fany: We want to support our government program – 1000 Startup Digital. 1000 Startup Digital is a government program in which the government wants to support and create 1000 startups. It’s something that is new for Indonesia, but startups are rapidly growing here. For example, GO-JEK, Grab, Kitabisa, Bukalapak, Traveloka, etc.

What is one thing you want to tell girls out there who want to be developers but are unsure about themselves?

Fany: We have to be brave and believe that we can do it. If we are really patient and really want to learn, we can be good programmers.

Okthalia: For me, for the developer, it’s that yeah, I think it’s pretty much like Steve Job’s message: If you want to succeed in a goal, you have to be curious and dig deep to find the insights you need to get there.

 

Crystal Widjaja: GO-JEK SVP Business Intelligence

Tell us a bit about yourself.

My name is Crystal Widjaja and I work at GO-JEK Indonesia. I am purely a data person; what that means is I’m constantly look at trends, metrics, KPIs, and creating new KPIs so that the business can grow and evolve in its strategy and decision-making process.

What inspired you onto this data science path in the first place?

A lot of people would look at my history and say, “Hey that’s not very data science. That’s not very ‘data’ at all.” I actually graduated in political science – in empirical methods – but secretly I’ve always been very data-driven. The reason why I majored in political science was because I wanted to do polling statistics: understanding the correlations between different types of demographics, how they vote, and how, say, a three-party system creates different results from a  two party system. These are the kinds of things I was really interested in from the data side.

There’s a lot of manual data collection in political science, and in research in general. Learning how to optimize and create good data structures was just a natural evolution. And from there – given that I’m a lazy person sometimes – I learned how to write code, like Python, and SQL. That just leverages your potential so much more, right? A lot of that has been very useful to push me into data science and business intelligence.

What got you to take the initiative to write code? How do you recommend a beginner start learning?

For me, it was actually working on annoying manual problems that led me to start learning VBA (Visual Basic for Applications) on Microsoft Excel. From there, I figured that if I could tie together Python into VBA, I could be even more productive. A lot of GO-JEK is the same way in that we are very iterative. We’ll ask ourselves, “What’s the easiest thing that’ll 10x us?” and once that 10x is done, we’ll go back and ask “What’s the next thing that’ll 100x us?” So that iterative thought process of, “Okay, how do I do 80% of the work or get 80% of those gains right now?” is in our company culture and fits me very well.

What did you use to learn those programs?

I’m actually very good at Googling – I think that’s an underrated skill. (laughs) But actually there are quite a few resources on W3Schools for SQL, for example. Udemy and Coursera have great R programs. All of these free resources can actually get you about 90% of the way. That other 10% of mastery is really finding a challenging problem that you can work on and practice with.

And what was an early challenge that propelled you forward?

One of the things I was working on at the time was research on different startups. I wanted to see what people were saying about startups. I had a list of startups that I had captured from Crunchbase, and I wanted to generate the most recent news article about each one. So if I were to go into Google and press search, using time as a parameter, how could I automatically get that first result? So I actually did that on Excel VBA with a Python script as well.

Pivoting towards more startup questions, what are some key differences you found between US startups and Indonesian startups?

I think what I have seen is that people here are much more passionate and much more interested to learn. There’s a lot of active learning that happens in Indonesia, especially at GO-JEK. Here, we encourage people to seek out problems and solutions themselves, rather than waiting for someone to teach them and waiting for someone to train them directly. It’s a lot more of, “Hey, there are these problems that no one has ever worked on before. Are you interested in picking these up as challenges that you want to prove yourself with and identify best practices on your own?”

In the US, I’ve found that there’s a lot more passive learning where the best practices are all around you. You raise your hand and there’s a mentor right there next to you. That passive learning, while great (you do learn a lot), doesn’t push you as far. The challenge in Indonesia and the challenge for startups in general is that we have to pave our path by ourselves. It’s very new.

And that’s why this younger generation of students really excite me. I absolutely love having recent grads join us; they are the pioneers that don’t realize how hard it is to do something, so they will work the hardest to accomplish these things.

How do you see Indonesia and its nascent startup scene versus Silicon Valley? What kind of potential do you see? What do you find similar?

That’s a really great question. From what I see in Silicon Valley, a lot of the really meaningful things have already been done. What’s being created there are like assisted living apps for millenials. That’s not really inspiring; it’s not really impactful.

What I see here in Indonesia are people really working to solve hard, fundamental problems that improve the lives of people around them across all levels. There is that expectation that Indonesia will become that next tech hub. I think we have a lot ot live up to, but I do see there are a lot of new organizations, new startups — there’s so many meetup events that are extremely inclusive. The ones I had attended in Silicon Valley were actually less inclusive because they had that senior mentality, whereas here it seems like everyone is so willing to pull each other up that ladder rung. I actually think we will do much better because of that inclusivity and that diversity of people.

What are some obstacles you see?

Traffic, for one – like how do you get all these people to a meetup and start at the right time? That’s actually a literal and logistical fundamental challenge. Even we at GO-JEK face this. For instance, at AI Saturdays we start at either 10:00AM or 10:30AM; it really just depends on whether or not it’s raining. Hopefully as we develop that infrastructure and increase that ability to connect each other, we’ll actually enable other people to meet up more frequently and be more dependable.

A huge obstacle in the tech scene here is that it’s quite difficult to source developers for startups. How do we make Indonesia a more attractive place for quantitative talent in fields such as data science and technology, and how do we attract girls into that field?

I think there are a lot of junior developers, and so the question is: how do we create a mentorship system so that we continuously refine and polish the existing skillsets of the people here? I know there are a lot of beginner meetups and beginner events, but seeing more experts put together a more polished curriculum, that’d be interesting. I know Hacktivate is great and there are a couple of other coding schools that are developing these best practices. I think in time this will happen, it’s just that we started a bit later than Silicon Valley. But we will actually, I think, surpass them.

Yes, there aren’t that many female developers. I think that this partially has to do with the expectations that young women have as they’re growing up. They currently see a lot of male developers. There aren’t a lot of good examples of females in tech for them. I personally would like to spend a bit more time ensuring that female developers are paid attention to, are given that exposure. All female developers have this responsibility to just be present, to just stand out there. And being present inspires that younger generation. Although you may not see that impact for several years, you need to influence that generation to see that this is actually something that they can do.

Have you faced any unique challenges as a female in data science?

I work mostly in business intelligence, but I do sit with the data science teams as well. I’m actually blessed that GO-JEK has such an innovative and inclusive culture. Our company is so diverse that I’ve never felt prejudiced, actually. And that’s what makes GO-JEK great. Our attitude is about inclusivity and solving difficult problems. And that diversity of thought across gender, ethnicities, and backgrounds actually allows us to come up with more innovative solutions than other people normally would. I love the fact that we are a very distributed and culturally dispersed team because I’ve heard interesting insights that I never would have without that diversity.

How would you recommend people deal with those workplace situations if they do face that?

What I can talk about is what has been really successful at GO-JEK. For us we are very open. We have leaders who actually push feedback sessions. They actively tell us, “Hey, make sure you take an hour of your time every week with your team to do brown envelope sessions. Write feedback.” One of our 10 values is actually that criticism is a gift. Being able to give helpful feedback and tell people, “Hey that isn’t something we really value in our culture,” or, “Hey, that tone you took wasn’t really correct” — that kind of openness allows us to communicate very openly and fix any problems we might have. A lot of these situations perhaps could be handled with more transparency or with better policies in place, and I think GO-JEK has a very safe structure. You could tell people things and know they will receive feedback well.  

And for those whose companies don’t necessarily share GO-JEK’s culture?

It’s difficult for me to say that there is any universal solution, but I would say that progress has to start with yourself. Be the progress you want to see. If I see injustice, I will actually call it out. That is personally important to me. Ask yourself, “What are your virtues, what are your values,” and act on them on a daily basis. We can’t expect other people to take responsibility for the injustices we see; if you see a problem and you have the power to make a difference, then why not go and make that difference?

And I see around the world, a lot of people are picking up on that sentiment. There’s a lot of women’s marches — in Jakarta, for instance —

Yes! And it all starts from one person, right?

Yes! And so how can we keep the momentum going?

Communities are one of the most important things that I think really sets Indonesia apart from other places. The amount of community here already allows us that freedom. If someone in your community is hurting, your community here is usually small enough and know each other well enough to all stand up and fight for you as well. I would say, build a community, rally together for social causes, and ensure that people communicate well. That is probably the best way.

What do you think is the source of the gaps that exist in terms of resources and support for women entrepreneurs in Indonesia? What can be done to address them?

Interesting. I think a lot of these gaps stem from inherent bias. When people grow up seeing that all of their leaders are male, they internalize this and assume this to be the right approach to take. So they promote more men, they raise more funds for men.

For this, I appreciate that there are actual foundations that recognize the need to reverse that discrimination with women. FemaleDev is a great example of this. But beyond that, what can we do? It’s more about creating better systems for performance evaluations, right? Understanding that what a person does should be reflected in their performance reviews, rather than their gender or appearance. I think even Google does anonymous review cycles as well.

It’s a tough question, and a systematic problem. Purely I think a lot of what we can do is for that younger generation, so that when they grow up they don’t have those inherent biases as well.

What is one message you’d like to give to girls and women who are aspiring to be the next Crystal, the next GO-JEK SVP, or president even?

Aw, I’d be honored. I would tell them that they shouldn’t let anyone tell them they can’t do that, or that it’s not a role for women. Even I heard that as a kid. I had wanted to play the drums once, and some boy told me, “That’s not for girls.” I actually let that stop me. So I would say, don’t let anyone stop you. If you have a belief or a passion for something, the internet is there. You don’t need a teacher in front of you; you can learn almost anything on the internet. If you have a passion, if you have a dream, it’s actually your own discipline and motivation that’s stopping you. So why let that stop you?

If you could create any app that you wanted, what would that be?

To be honest, I would probably make a GO-DONATION service. Matching people who need help with donors. Now that we have GO-PAY, you could just donate directly. You could see – you know, this is the person’s social cause or financial cause that they’re working for. It could even display options like, “This is a place that needs two hours of volunteer services and this is where to sign up.”

 

[RECAP] BLOCK71 Healthtech Deep Dive

On March 14, Connector.ID’s Meredith moderated a panel with several healthtech startups making waves in the industry as we know it. In attendance were Nathanael Faibis, CEO of Alodokter, Vinita Choolani, CMO of INEX Innovations Exchange, and Anda Waluyo Sarpadan, COO of Sehati and TeleCTG. Here are some key takeaways from the panel:

    1. What’s in an ideal team? The right combination of passion and skill. To join a healthtech startup, one needs to be motivated and driven enough to endure sleepless nights and the hustle, grind, and uncertainty of startup life. This requires truly believing in the product and the potential impact it may have on society. On the other hand, skills are extremely important – even if you have all the passion in the world, you must still have the right skills (or at least be willing to learn).
    2. It’s not just creating one product; it’s creating an ecosystem. Anda of Sehati and TeleCTG emphasized her team’s approach of creating a holistic solution to the health problem she is trying to address. Rather than just creating one product, she is addressing the issue from beginning to end, creating the infrastructure necessary to implement her TeleCTG innovation which creates a portable, on-the-go CTG device for pregnant women to check maternal health and send data. Meanwhile, Sehati is a mobile app that answers pregnant womens’ most pressing questions, schedules doctors’ appointments, provides an journal interface, and calculates pregnancy condition.
    3. To be number one, you need to do the dirty work. The secret to being #1 on the app store in Indonesia? Nothing extraordinary. Nathanael explains that being number one simply means working hard and consistently to validate your ideas and create something that your user loves.
    4. Local presence is key to market dominance. Vinita recalled INEX’s time in Australia, where they went from millions in market share to zero after local competitors stepped in, undercutting her entire business. Because those local competitors could quickly pivot and respond to demand – saving on time and money -, her business had no chance. Now, she is setting up shop in Indonesia and has a local office here, where she hopes she can fulfill the demand for her groundbreaking innovations in ovarian cancer detection
    5. Partnerships – important, but not essential. Lastly, a hot debate erupted over whether or not partnership and collaboration are essential to a startup’s growth. While Anda and Vinita noted that partnerships were quite vital to their startups’ success, Nathanael gave a different point of view. While partnerships can be important, one does not necessarily need a partnership at every step of the way. There are some things that you can do yourself, and if that is the most efficient way then it’s the way to go.

 

The Deep Dive on Healthtech was one of the most exciting and well-attended events at BLOCK71 to date. We look forward to the next Deep Dive and are grateful to BLOCK71 for inviting us to participate in such a thought-provoking panel.